Marketing

Here’s something no one tells you about building your own business: There’s a TON of writing involved. Seriously. The writing never, ever ends. When you daydream about going out on… Read More »5 Essential Copywriting Tips for Entrepreneurs

Starting your business is a very exciting time, especially if it’s your first crack at entrepreneurship. But along with starting your business comes costs, and while we would all love… Read More »How to Market Your New Business on a Limited Budget

Do you want to get more conversions from your website?  A conversion is when a visitor to your website completes your desired goal, whether it’s to sign up to your… Read More »The Ultimate Guide to Creating Effective Landing Pages

If you search Google, you can find a wealth of detailed information about content marketing. It’s an established field with many qualified experts. What seems to be missing, though, is… Read More »6 Things You Need to Know About Content Marketing

Did you know that Google processes over 40,000 search queries every second? That’s an astonishing 3.5 billion searches made by people every day! Many of whom are your audience seeking… Read More »On-Page SEO – Everything You Need to Know

Guess what? There’s a growth hack that a lot of small business owners don’t take advantage of: Video creation. Using videos on your website and social media accounts is a… Read More »6 Reasons Your Brand NEEDS to Start Using Video

With all the uncertainty in the world right now, most businesses have been forced to shift online in order to keep reaching and engaging their customers.  This can be a… Read More »How to Write Website Copy that Converts

Now, more than ever, having and growing your own email list is critical to the success of your business.  That’s because, with businesses forced to shift online, email marketing is the… Read More »The #1 Thing to Invest in Right Now: Growing Your Email List

These days, a lot of people are conscious of buying local and supporting neighborhood businesses.  Good news for you, right?   As a local business owner, you know more than anyone… Read More »SEO for Local Businesses: Everything You Need to Know

As a small business owner, content creation, especially with so many different types of content, is likely not at the top of your to-do list. After all, you have finances… Read More »13 Types of Content Your Audience Will Love

If you have a small business, you must have a blog. Full stop.  But what does my ice cream store have to do with blogging? you’re wondering to yourself. It’s a… Read More »Why Your Small Business Needs a Winning Blog